The Sea Breeze cocktail has been popular since the 70s. Here’s a selection of vodka-based cocktails to make in batch or by the glass, the next time you’re entertaining guests. Thanks to the neutral base of vodka, they can be mixed with a wide variety of ingredients to really suit your guests’ specific tastes. Vodka based cocktails are versatile in that they can be sweet, fruity, tangy, or however you like them.
Recent figures find the top ten best-selling vodka brands as: Best selling vodka brands to use in your cocktails For example, the more distilled the vodka, the smoother and more tasteless the spirit becomes. Plus, with so many vodka brands available and more entering the market each year, any home bartender or mixologist has great control over the texture and clarity of their spirit. This means when mixed, vodka does not overpower the other ingredients in your drink. Vodka is the perfect distilled spirit for making cocktails and mixed drinks because it is: It goes without saying then, that serving vodka-based cocktails at your next backyard barbeque or in your home bar is always a great idea because vodka is a proven crowd pleaser. Today, vodka is the largest spirit category in the US, worth a whopping $6.2billion. In the 1940s, John Martin, Owner of what was then a boutique vodka brand called Smirnoff, combined a brilliant marketing strategy with the invention of the Moscow Mule and in doing so, kick-started the sale of his product in what had been a tough market to crack. In fact, we have a well-known vodka-based cocktail to thank for vodka becoming so popular in the US. Read any of these articles and you’ll discover that one of the reasons for the rise of vodka following the Second World War, is how easily it can be mixed. There are plenty of articles telling the story of how vodka became so loved by Americans, and even a book charting its rise to the top.